--- title: About Us | Two Tails, One Vision description: At the heart of Pawdel Inc., every innovation springs from a superfluous love for pets — a love that fuels our mission to nurture the cherished bond between pets and their families. Born from this deep-seated affection, we've evolved from crafting wearable pieces of love into pioneering wearable tech that safeguards and enhances the pet-human relationship. --- [Skip to content](https://inc.pawdel.com/about-us#main-content) [![Pawdel Logo](https://inc.pawdel.com/hs-fs/hubfs/01%20Branding%20-%20Pawdel/Pawdel%20Workspace%20Logo.png?width=178&height=50&name=Pawdel%20Workspace%20Logo.png)](https://inc.pawdel.com/home) - [Home](https://inc.pawdel.com/) - [About Us](https://inc.pawdel.com/about-us) - [Pawnec](https://ph.pawnec.com/) - [Pet Owner](https://ph.pawnec.com/pages/pet-vaccine-card) Show submenu for Pet Owner - [Pawnec App](https://pawnec.com/dashboard?menu=primary) - [eHealth Card](https://ph.pawnec.com/pages/pet-vaccine-card) - [Free Rabies Vaccination](https://ph.pawnec.com/pages/free-rabies-vaccination) - [eHealth Card Playbook](https://ph.pawnec.com/blogs/ehealth-card-playbook) - [eHealth Card Updates](https://ph.pawnec.com/blogs/ehealth-card-release-notes) - [Veterinarian](https://ph.pawnec.com/pages/vetscribe) Show submenu for Veterinarian - [Vetscribe](https://ph.pawnec.com/pages/vetscribe) - [Vetscribe AI Professionals](https://ph.pawnec.com/pages/vetscribe-ai-professionals) - [Vetscribe Playbook](https://ph.pawnec.com/blogs/vetscribe-playbook) - [Pet Pulse](https://ph.pawnec.com/pages/pet-pulse) - [Government Veterinarian](https://ph.pawnec.com/pages/pet-population-management) - [Vetscribe Updates](https://ph.pawnec.com/blogs/vetscribe-releases) - [Vetscribe Mobile Updates](https://ph.pawnec.com/blogs/vetscribe-mobile-releases) - [Download on iOS](https://apps.apple.com/au/app/vetscribe-mobile/id6755370350) - [Download on Android](https://play.google.com/store/apps/details?id=com.vetscribe.nativeapp&hl=en) Open main navigation Close main navigation - [Home](https://inc.pawdel.com/) - [About Us](https://inc.pawdel.com/about-us) - [Pawnec](https://ph.pawnec.com/) - [Pet Owner](https://ph.pawnec.com/pages/pet-vaccine-card) Show submenu for Pet Owner - [Pawnec App](https://pawnec.com/dashboard?menu=primary) - [eHealth Card](https://ph.pawnec.com/pages/pet-vaccine-card) - [Free Rabies Vaccination](https://ph.pawnec.com/pages/free-rabies-vaccination) - [eHealth Card Playbook](https://ph.pawnec.com/blogs/ehealth-card-playbook) - [eHealth Card Updates](https://ph.pawnec.com/blogs/ehealth-card-release-notes) - [Veterinarian](https://ph.pawnec.com/pages/vetscribe) Show submenu for Veterinarian - [Vetscribe](https://ph.pawnec.com/pages/vetscribe) - [Vetscribe AI Professionals](https://ph.pawnec.com/pages/vetscribe-ai-professionals) - [Vetscribe Playbook](https://ph.pawnec.com/blogs/vetscribe-playbook) - [Pet Pulse](https://ph.pawnec.com/pages/pet-pulse) - [Government Veterinarian](https://ph.pawnec.com/pages/pet-population-management) - [Vetscribe Updates](https://ph.pawnec.com/blogs/vetscribe-releases) - [Vetscribe Mobile Updates](https://ph.pawnec.com/blogs/vetscribe-mobile-releases) - [Download on iOS](https://apps.apple.com/au/app/vetscribe-mobile/id6755370350) - [Download on Android](https://play.google.com/store/apps/details?id=com.vetscribe.nativeapp&hl=en) # Two Tails, One Vision # Every Beat and Byte, We Care At the heart of Pawdel Inc., every innovation springs from a superfluous love for pets — a love that fuels our mission to nurture the cherished bond between pets and their families. Born from this deep-seated affection, we've evolved from crafting wearable pieces of love into pioneering wearable tech that safeguards and enhances the pet-human relationship. With every innovation, partnership, and opportunity that lies ahead, we invite you to join us in this journey. At Pawdel Inc., we're not just building smart products; we're nurturing a community where every pet is valued, and every owner is equipped to provide the best care possible. ### From Crafted Collars to Coded Care Our journey began with our flagship personalized collars, culminating in the transformative leap to Pawdel's pet technology software, Pawnec, in 2022. This leap was not just a stride in innovation but a bold statement of our vision: to blend the warmth of pet care with the intelligence of technology. By digitizing our identification collars and tags, we've empowered individuals everywhere to return lost pets safely and care for them effectively—with just a simple scan of a QR code and NFC. Pawnec's QR Code-based technology has since evolved into a veterinary solution, generating pet care insights from its Pet Pulse intelligence. It leverages unified veterinary infromatics from its smart pet IDs, eHealth Card and will soon make AI-driven veterinary transcription. Our vision for 2033 roots in becoming the company that best understands the intricate dynamics between pets and their human companions, guided by relentless R&D to refine and expand our smart ID and pet community technologies. ![Pawdel Inc Website - About 1](https://inc.pawdel.com/hs-fs/hubfs/Pawdel%20Inc%20Website%20-%20About%201.png?width=562&height=460&name=Pawdel%20Inc%20Website%20-%20About%201.png "Pawdel Inc Website - About 1") ![Pawdel Inc Website - About 2 Logo Badge](https://inc.pawdel.com/hs-fs/hubfs/Pawdel%20Inc%20Website%20-%20About%202%20Logo%20Badge.png?width=400&height=379&name=Pawdel%20Inc%20Website%20-%20About%202%20Logo%20Badge.png "Pawdel Inc Website - About 2 Logo Badge") ### Heartbeat of Pawdel Operating through the dual lens of a pet parent and technologist, Pawdel Inc. seeks to bridge the gap between affection and innovation. We are dedicated to creating technologies that resonate with pet parents' needs, fostering pet-human relationships at minimal technology costs for optimal benefits. This unwavering commitment is embodied in our new corporate logo: a heart within a paw, symbolizing our dedication to being at the forefront of compassionate technological solutions for pet care. As we venture into new frontiers with our essential care business unit and Pawnec, our mantra "Two Tails, One Vision" resonates more profoundly than ever—every heartbeat of our pets and every byte of data we analyze reinforces our pledge: "We care."  ### Our Mission Nurture the relationship between mankind and their pet companion with love. ![Pawdel Inc Website - About 3 Dog](https://inc.pawdel.com/hs-fs/hubfs/Pawdel%20Inc%20Website%20-%20About%203%20Dog.png?width=400&height=400&name=Pawdel%20Inc%20Website%20-%20About%203%20Dog.png "Pawdel Inc Website - About 3 Dog") ![Pawdel Inc Website - About 4 Cat](https://inc.pawdel.com/hs-fs/hubfs/Pawdel%20Inc%20Website%20-%20About%204%20Cat.png?width=400&height=400&name=Pawdel%20Inc%20Website%20-%20About%204%20Cat.png "Pawdel Inc Website - About 4 Cat") ### Our Vision The company that leads a world where mankind deserves the love of pets; where pets are no longer mere animals but our equal companions. ### Pawdel 2033 We will sustain our globalization efforts in 12 countries. We will be the company that best understands pets and their human companions with our technology. We aim to serve 12 million dogs and cats in a single year with our labor of love. ### Our Values ## Love is our greatest power; dogs and cats’ unconditional love and loyalty inspire us to reciprocate it only with good intentions. ## Our good intentions are the anchor of our trustworthiness from which PawParents rely on for their pets’ everyday life. ## We believe the truest expression of love is gaining in giving. ## Innovative promotion of love & happiness in whatever form or shape. ## Progressive excellence in anything, anywhere, and anytime because progress is the force behind the evolution of a 20,000-year-old pet-human relationship. Excellence is doing the best by eliminating the mentality of “it’s just for dogs” in every step of the design process. 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